SHARJAH TV
IDENTITY 2018

​​7 TV spots, 28 VFX shots, and 10's of fully CGI animals & creatures, all to bring some of the most beautiful natural and tourist places in Sharjah into life Sharjah spots
3Quarter FZ LLC, had the pleasure to work with SMC production team as well as the Directer Mohammed Tuama, to showcase the beautiful Sharjah within their 2018 TV identity.
One of the most challenging tasks was creating full CG Arabian leopard, in addition to some of UAE famous birds such as the Stilt, Avocet, Flamingo and UAE seagull. Other CGI enviromental elements were also important, such as water, butterflies, trees, magical lights, particles and flowers to visually enrich the beautiful surrounding environment.
The task wasn't easy as we had to blend each of these creatures within the live action footage we took during the shooting in several natural places of Sharjah such as Arabia's Wildlife Centre, Al Noor Island, Wasit Wetland Centre, Sharjah theater and the water park.